By Anna Griffin, Editor in Chief
Eco-luxury travel accessories brand, BARE, launches their Fall/Winter 2015 collection and campaign at Ron Robinson, Santa Monica.
Nothing excites us more than when two of our favorite fashion partners collaborate, as happened at the #BAREITALL launch at Ron Robinson’s exquisite Santa Monica boutique on Thursday evening. Co-Founders Justin Biel, Grason Ratwski, and Lo Sampadian celebrated alongside Justin’s older sister, Jessica Biel, and her 7th Heaven co-stars Beverly Mitchell Cameron and Andrew Keegan.
Previewing both the AW 15 and SS 16 collections, guests were entertained with sultry tunes provided DJ Johnny Fontana, a live interactive and semi-naked photo shoot by C. Lucratif for BARE’s #BAREITALL campaign, and libations courtesy of Veev spirits and Roth Estate wines.
There was an air of excitement amongst the crowd, both in the showcase of the new BARE collections, as well as the new Ron Robinson flagship boutique, formerly housed within Fred Segal, Santa Monica. Ron, a legendary innovator of the LA fashion scene and purveyor of hard-to-find, global designers, often with a sustainable element, commented, “What we look for are products that are unique and different; good artisans and craftsmen who work with a passion. The workmanship and attention to detail in this line checked all of my boxes, plus this collection looks good.”
Justin added, “From the moment I was able to meet Ron and see his store, I thought it was a very good fit for our brand, in terms of the attention to detail and the products carried here. My partner, Grason Ratowski, is a perfectionist to the highest level in what he does creatively, and we wanted to find a place that we could really vibe with, launching this collection at a very similar level.”
Justin continued, “Our factory in India is solar powered, and we use as many natural components as we can, such as natural tanning and dying techniques with our leathers. We’re always trying to manufacture as best we can.”
A chic collection of travel accessories, The BARE Fall/Winter 2015 Wool Collection is distinct and refined, a seamless union of texture, form and angles.
“Our AW 15 collection is our most distinct and refined to date, offering the perfect juxtaposition of contrasting materials. The texture makes you want to sense, touch, feel and experience it,” said Grason.
Photos By: Anna Griffin